LAUNCH YOUR PRIVATE PRACTICEâ„¢ IS THE COMPREHENSIVE COURSE ON STARTING A PRIVATE PRACTICE THAT NOT ONLY TELLS YOU WHAT YOU NEED TO DO BUT SHOWS YOU HOW TO DO IT SO THAT BY THE END OF THE COURSE, YOU ARE SET UP AND READY TO LAUNCH!
Before I tell you all about this life changing program, let's talk about who this is really for...
You're a hard working clinician who is fully licensed (or almost there) and tired of working long hours for little pay at an agency or group. You know you've got the client connection down and you're feeling like there has got to be another way to do the work you love and make the money that you need but you just can't seem to figure it all out.
Whether you're...
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A clinician who is approaching licensure, has been working hard at getting hours done and is ready to get prepared for the day when you can go out on your own
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A newly licensed clinician who wants to start building a practice on the side to get ready for the day when you can leave the agency behind
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A seasoned clinician who has been giving away their time and money, and is ready to start working for themselves
You're in the right place and I'm going to tell you exactly how Launch Your Private Practice will give you the tools, inspiration and unparalleled support on your journey to creating and launching your very own private practice.
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Established yourself as a legal entity and have all of the necessary numbers and paperwork to start your practice.
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Set up a business bank account and accounting system for your practice.
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Created a clinical plan that includes how many hours you want to work per week and how you want to see clients (in person, online, both).
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Decided on how many clients you need to see and what you need to charge in order to meet your goals.
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Written all of your practice documents including consents, privacy policy, and practice policies.
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Set up your systems for practice, including notes, phone, and email.
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Learned all about the credentialing process and taking insurance.
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Explored all the options for using social media and developed a plan for promoting your practice.
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Set up a plan for continued growth through certifications, peer supervision and networking.
Rachel gave me the confidence and encouragement I needed to take the leap to branch out on my own. I was the beneficiary of her thorough research and follow-through in starting her own private practice. Her determination, organization, experience and approachability are the formula that made her the perfect person to facilitate this game changer in my career as a therapist.
Jessica K., LMFT
Marsha T., LMFT
Before starting my private practice, I wasn’t sure where to start. Rachel supported me by identifying the important steps needed to get started. She is patient, knowledgeable, and one call away. I now have a part-time private practice that is full and thriving. I would recommend her if you are lost and need guidance in starting your own successful private practice.
Tracy M., MFTA
Rachel is so knowledgeable about every part of starting your own practice. She has simple solutions for everything from accounting, to marketing, to client load. She was patient when I didn’t understand and cheered on all my successes. Rachel made this process much easier than I could have ever imagined!
While everyone else is slaving away at their agency jobs, you'll be setting yourself up for unlimited success in private practice. Its simple- just five key areas to work on and you're good to go!
THE LEGAL SET UP:
Getting yourself organized for private practice.
Get all your ducks in a row when it comes to having a structure to the business of private practice. In this module, we are going to nail down your business name, establish your business entity (don't know what that is? don't worry- I've got you!), secure your domain name, register with your state agency, and get all your important numbers. These basic steps will help you establish a legal business structure and also set the groundwork for all the other decisions that you need to make regarding your practice.
HIGHLIGHTS:
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The Name Game! Identify your practice name and establish it as a legal entity, ready to do business in your home state.
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Introduction to creating an online presence. Learn all about the importance of showing up in potential client searches and the basics on getting a website up and running!
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Get all the pieces of a legal business in place including LLC/PLLC, EIN Tax Identification Numbers and National Provider Identification.
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Strategies for storing your practice information, like license renewals and liability insurance so that you are never late and don't lose your stuff!
THE FINANCIAL SET UP:
Set your financial goals so you can CRUSH them!
This module is the most important part of making sure that you have the financial success and freedom that you are looking for. By the end of this module, you will have figured out your startup costs of running a private practice as well as your monthly expenses. Together, we will set income goals for the year, and figure out how to identify exactly how many clients you need to see and at what price point you need to charge in order to meet those goals. We will also cover all the financial aspects of running your own practice and the different ways you can address them- whether you want to do it yourself or hire someone to do it for you, it's all included in this module. By the end of this section, you will have a clear idea of how much money you can make and exactly what you need to do to succeed!
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HIGHLIGHTS:
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My Fabulous Figure It Out Formula that I used to get myself on the right track with knowing how much to work and how much to charge.
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Billing Secrets Learn my formula for keeping your billing work to a minimum and avoiding lost income.
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Bookkeeping 101 Get three techniques that you can use to manage your own accounting for your practice. (don't worry- one of them is hiring an accountant!)
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Tax Tips Learn about how to prepare for paying taxes on your income as an independent, private practice owner.
THE CLINCIAL SET UP:
Pick your process and set yourself up for success!
There are SIX key areas that we will cover in this ​module that will leave you with a structure to your clinical practice. Together we will explore all the options available to you! We will dive in and cover the type of practice you are going to run, how you are going to keep your notes and paperwork, whether or not you are going to take insurance, how to set your rates (including setting a sliding scale), how to set up your schedule for seeing clients and what hardware and software you need to invest in to have your practice running as smooth as silk. By the end of module 3, you will be ready to start seeing clients in your brand new private practice!
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HIGHLIGHTS:
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Document Storage Options​ This overview of all the options for document storage, as well as ways to scan (for free), are included in this lesson.
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EHR or Paper?​ Here we cover three different ways to store notes digitally and what is involved if you prefer the old fashioned way of pen and paper.
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The good, the bad, and the ugly of taking insurance. Get ALL the details of what is involved with taking insurance in your practice, how to credential, and how to manage the paperwork that goes along with it. Make an informed decision on how you want to manage client payments for your services.
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Secrets of Scheduling In this lesson, we will examine options for creating a work schedule that fits in with your life so that you can have a work-life balance and be the best therapist for your clients!
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Hardware & Software 101 Whatever you could possibly need to run a virtual or in person practice will be covered in these lessons.
THE SOCIAL SET UP:
Get your name out there and establish legitimacy.
In module 4, I'll take the scary out of social and teach you the skills you need to set up a social media presence that truly reflects who you are as a therapist. In this module, we will cover exactly what you need to put on your website and how to set it up yourself If that's not your bag, no worries! We will also go over how to find a website developer and get it done for as little as possible. We will work on identifying your ideal client and how to speak directly to them in your copy. We will cover the basics of setting up a Facebook Business Page and Instagram Business Profile. We will also dive into online directories like Psychology Today, Therapy Den, and Mental Health Match to give you options of where you want to advertise your services. In this module, we will also cover networking and how creating relationships in your community and with other therapists can be the key to keep referrals pouring in.
HIGHLIGHTS:
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Websites 101 This overview of how to set up your own website and what should be included in this first stage of private practice will leave you feeling confident about how to put yourself out there.
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Ideal Client Workshop​ In this exercise you will examine who you want to work with, and who you don't. After this workshop, you will have developed the exact copy you need for your listings so that clients can see exactly who you are and what you offer.
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Videos How to get comfortable creating online videos to show clients your natural personality and where to use them for maximum effect!
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Social Media Scheduling Learn the easy way to maintain an online presence on social media without taking up too much of your valuable time.
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THE GROWTH SET UP:
Make your practice built to last.
Now that you have your practice established, organized, prepared, and published, this module examines how to keep it going for the long haul. Here is where you can identify what kind of practice you want to have long term. We will also dip into CEUs and creating a specialty for yourself. Another piece of the long-term puzzle that will be covered in this module is supervision, why it is important, and how to go about getting it. Networking and maintaining those networks for continued referrals is also covered here alongside retirement planning which is something we all need to think about when we go into working for ourselves.
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HIGHLIGHTS:
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CEU Secrets! Where to find free courses and where to find good ones! How to use your CEU requirements to set you up to have a specialty in your field!
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Peer Supervision Groups​ How to find other therapists to set up group case consultation and supervision. Get my handy outline for group sessions and where to look for colleagues that support your dreams. It's free, fun, and good for networking!
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Nurturing Referrals Gain confidence and have a plan for establishing long term relationships with providers who can send you endless referrals.
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Savings 101 Creative and easy ways to put away some money for the future while setting yourself up for tax breaks and splurge ​shopping (when needed)
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LAUNCH YOUR PRIVATE PRACTICEâ„¢
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FIVE Implementation Modules showing you literally EVERYTHING you need to do in order to get yourself set up and ready to launch your very own private practice and how to keep the clients rolling in.
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A complete step-by-step process​ for setting up each aspect of your business including legal, financial, clinical, and marketing pieces all to help you grow your practice in an easy, clear way.
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Future Planning Tools to help you decide what direction you want to grow in and how to best support those decisions once they are made.
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Market yourself for success with a clear and cohesive message about who you are, what you do, and who you work with, to create the perfect pitch across all social media platforms.
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(A $1697 value)
You'll be given one module per week (except for the implementation weeks) so that you have ample time to dive into the lessons and execute that portion of the project BEFORE moving on to the next piece. This is to protect your time, attention, and focus and to avoid the intense overwhelm that can stop most would-be private practice practitioners from moving forward with their dreams.
Email Support
An easy way to work your way through the course with the comfort of knowing I've got you!
Reach out with questions and get a response in 24 hours or less! Even better, get one on one help with your coursework at any time while you work your way through the materials!
(a $297 value)
What You'll Get:
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A dedicated line to me via email or video ask at any time through the course to help you get through any areas you feel stuck or need a little help getting through.
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A community of classmates who you can be paired up with for a community feel without the hassle of another facebook group to get involved in.
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A bonus one on one coaching call with Rachel that you can schedule AT ANY TIME while the course is running.
BONUS #1
BONUS #2
Social Media Savvy
A mini-course on setting up your practice for a social media presence!
Take away ALL the fear by learning how to create, schedule, and post across social media platforms​ like Facebook, Instagram and LinkedIn.
(a $597 value)
What You'll Get:
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A downloadable guide filled with instructions on how to craft a post in Canva, turn it into a post, plan monthly content, and use Facebook's scheduler to automate your postings.
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Sample templates that you can use to create your own, branded social media posts.
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Video lessons to walk you through each process step-by-step so that you feel confident in creating your very own social media strategy!
You should give Launch Your Private Practiceâ„¢ a 14-day risk free shot if you're motivated by any of the following:
You want your life to be easier...and less stressful...with more free time AND more income.
Whether you are spending your days at a low paying, high-stress agency job or working for a group practice that doesn't pay you what you're worth, you're fully aware that there is a better way out there, and that you CAN work for yourself in private practice, but you just don't know where to start or how to make it successful.
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More importantly, you'd prefer not to spend the next five years stuck where you are, dreaming about being your own boss but being too nervous or overwhelmed to take a step in that direction.
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That's why you are motivated beyond measure to spend the next two months exploring your options and setting yourself up for starting a private practice where you can make a significant change to your income, lifestyle, and overall happiness.
Working with Rachel has been the most important factor in helping me to finally reach my dreams of opening my own private practice. Rachel provided me with the guidance, knowledge, and support in walking me through each of the necessary steps in order to be able to operate on my own. Her business experience and private practice knowledge armed me with all the necessary tools and information needed to open and operate a successful practice.
If it were not for her, I would probably still be overthinking and stuck in fear-based thinking. I am so glad I was able to work with Rachel and am so proud that I can now finally say, I am open for business 😊. Thank you, Rachel!
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-Beth Ann V., LCSW
Rachel encouraged me from the moment I met her to step into the world of private practice. I was very hesitant and unsure and her unwavering positivity and encouragement assisted me in making the jump. I have never looked back!
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Rachel is very knowledgeable in the mechanics behind the required action steps that need to be taken. She guided me through step by step.
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Additionally, her approach is very light, directive, and simple, which was also very helpful for me. She took the extra time that I needed to make sure I fully understood and was comprehending what I needed to do. She never once became irritated or frustrated with all my questions, which made me feel comfortable working with her.
-Nicole A., LPC
I personally cannot wait to guide you through this course!
Starting my own private practice has literally transformed my life.
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I've experienced first hand what it feels like to transition from a demanding schedule of working in both agency and group settings into being my own boss, making my own hours, and getting to keep ALL the money I bring in.
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More than anything else, I want to share what I've learned with you so that you can do the exact same thing!
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If you are fully licensed or almost there, if you have always wanted to be able to do your own thing and make an income reflective of the work that you do, then you at least owe it to yourself to take a risk-free plunge into what your life could look like if you had your own practice.
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Experience the excitement of establishing a rock-solid plan, even before you see your first client, and feel confident in knowing that you've set up a brilliant path ahead that will bring you the time and financial freedom you are searching for.
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If you decide to join my course, I personally guarantee that the next 8 weeks will be a life-changing step in the right direction, for you and your future practice.
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Let's do this!
© 2020 by Rachel Leslie, MA, LMFT